The organisation is a leading live-experience operator managing large visitor volumes across venues, destinations, sports teams, and events. With rising digital traffic and millions of annual guests, they required a scalable way to support users across multiple channels. Their manual support model caused slow responses, high labour costs, and missed revenue opportunities, especially during peak seasons and after business hours. To address these gaps, the project aimed to implement an AI-driven solution capable of delivering instant answers, improving conversions, and reducing operational load. The focus was to modernize guest engagement with automated, accurate, and always-available assistance.
A domain-trained Agentic AI system that delivers instant responses, automates guest support, integrates with ticketing and venue data, and enables conversational commerce across digital channels for improved engagement and conversions.